//// SharpMotion :: Portfolio - We Care for CityU Sports

We Care for CityU Sports

Website Design

ABOUT

City University of Hong Kong (CityU) has nurtured thousands of outstanding student-athletes over the years, and now has over 400 athletes in 18 sports events. CityU is “One of the Best Universities in Sports” among 13-member tertiary institutions in Hong Kong, and the only University that has captured Double Champions for 9 times Grand Slam in the USFHK Sports Competitions.

The “We Care for CityU Sports” campaign aims to nurture the growth of their full-time CityU student-athletes in personal, academic, and career development, by providing adequate support through volunteer services and donation to them. All supporters of the University are cordially invited to take part in the campaign.

aro.cityu.edu.hk/home/caring/sports

"Digital Excellence - Sports Website” in "The Communicator Awards 2022"

DESIGN CONCEPT

The motif of “three.js” animation is inspired by the polygon of CityU logo element, with a vibrant colour scheme adapted from the corporate identity system. The motion graphics create a visual metaphor of “Converging the dynamic of sports teams” as well as the connotation of “Every little makes a mickle”. Finally, it illustrates an objective of encouraging the myriad alumni to continually support the student-athletes through donations and volunteer services.

RelatedWorks

Plaza Hollywood

Website Design

Acecgt NutriGene

Corporate Visual Identity

Stonegate Decor Co.

Website Design

iBigHealth

Website UI & Visual Design

//// SharpMotion :: Portfolio - Acecgt NutriGene

Acecgt NutriGene

Corporate Visual Identity

ABOUT

From the lab to the dining table - Nutritional Genomics is recognized as a major breakthrough in the nutritional sciences. Nutrigenetics is a branch of nutritional genomics which aims to identify genetic susceptibility to diseases and genetic variation in the effects of nutrient intake on the genome.

Acecgt NutriGene (ANG) is established for investigating individual genetic differences that can affect the way individual responses to diet and nutrients. This exciting new frontier offers tremendous promise through a proactive approach, by making recommendation on personalizing the diet and lifestyle factors based on your own genetic profile.

We've been invited to create a full set of corporate visual identity for this brand new biotechnology company.

LOGO DESIGN CONCEPT

The shape of the logo is basically formed by the letters - "A", "N" and "G". The "A" & "N" are combined and modified as the form of strand of human DNA helix, whereas the metaphor of "identifying genetic issue regarding nutrient intake" is visually expressed by the intersection of the curve of "G" with the diagonal stroke of "N". The orange stripe implies the identified substance that affecting the genome.

VISUAL IDENTITY

COLLATERAL DESIGN

OFFICIAL WEBSITE

www.acecgtnutrigene.com

"Best Biotechnology Website" in both "WebAward 2014" and "2015 IAC Award"

We've created a fully responsive and mobile-friendly website with minimal UI design - The biotechnological knowledge is intuitively presented to the target audience through the help of interactive scrollable animation effects and bold infographics, that offers an immersive experience which facilitate the online marketing, search engine optimization (SEO), social community building and the analysis of customers' behaviour.

RelatedWorks

Rainforest Connection

Marketing Collateral & Infographic Design

Yùn Tea

Tea Art of the Chinese Horoscope

HKIPP PhotoVALE 2018

Augmented Reality Experience

iBigHealth

Website UI & Visual Design

//// SharpMotion :: Portfolio - HKIPP PhotoVALE 2018

HKIPP PhotoVALE 2018

Augmented Reality Experience

ABOUT

PhotoVale originated from ChaiwanDay which began as a series of open photography studios in Chaiwan into a full-blown photography exhibition in Clear Water Bay Film studios in 2017. During the year 2018, they were bringing PhotoVALE to the Hong Kong Science & Technology Park with an exciting programme. Participating vendors showcased their latest technology, equipment, and hosting demonstrations and conducted seminars alongside HKIPPs photographers. Audiences had an opportunity to see how a photo-shoot was executed by professionals and were able to experience first hand what it took to create a first rate photograph.

DESIGN CONCEPT

In response to the theme “光 / 合作 / 用”, we would like to introduce a display strategy, in which various digital and analogue equipment have been applied, such as enlarger, video/overhead projector and lightbox. Through the display, we aimed to showcase the interrelated development between creativity and technological advancement. Through the AR experience, player can scan the AR codes on those enlarger to reveal and collect four essential items regarding traditional film photography, which are 35mm film, lens, camera body and photo paper. After finishing each task, the relevant video would be unleashed to play.

APP USER INTERFACE

RelatedWorks

HomeSquare

Smart Buy Weeks 2016 eShop App

SHOOPY

E-Commerce App

MODA

App UI & Visual Identity

The Sun Arcade

iOS & Android App

//// SharpMotion :: Portfolio - The Sun Arcade

The Sun Arcade

iOS & Android App

ABOUT

The Sun Arcade is conveniently siting at the city hub of Tsim Sha Tsui, it is where the largest T Galleria by DFS located with array of international top brands. With a total area of 205,000 square feet and 5 levels of podium accommodated more than 20 shopping and dining outlets, allowing you to experience a wide range of shopping delights on trendy and lifestyle fashion, as well as some other marvellous appetizing cuisine.