Category: Websites

//// SharpMotion :: Portfolio - We Care for CityU Sports

We Care for CityU Sports

Website Design

ABOUT

City University of Hong Kong (CityU) has nurtured thousands of outstanding student-athletes over the years, and now has over 400 athletes in 18 sports events. CityU is “One of the Best Universities in Sports” among 13-member tertiary institutions in Hong Kong, and the only University that has captured Double Champions for 9 times Grand Slam in the USFHK Sports Competitions.

The “We Care for CityU Sports” campaign aims to nurture the growth of their full-time CityU student-athletes in personal, academic, and career development, by providing adequate support through volunteer services and donation to them. All supporters of the University are cordially invited to take part in the campaign.

aro.cityu.edu.hk/home/caring/sports

"Digital Excellence - Sports Website” in "The Communicator Awards 2022"

DESIGN CONCEPT

The motif of “three.js” animation is inspired by the polygon of CityU logo element, with a vibrant colour scheme adapted from the corporate identity system. The motion graphics create a visual metaphor of “Converging the dynamic of sports teams” as well as the connotation of “Every little makes a mickle”. Finally, it illustrates an objective of encouraging the myriad alumni to continually support the student-athletes through donations and volunteer services.

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Copyrights © 2026 All Rights Reserved.
//// SharpMotion is the Creative Division owned by Sharp Motion Enterprises Ltd.

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Copyrights © 2026 All Rights Reserved.
//// SharpMotion is the Creative Division owned by Sharp Motion Enterprises Ltd.
//// SharpMotion :: Portfolio - mS9 DNA Test

mS9 DNA Test

Minisite & Collateral Design

ABOUT

The mS9 DNA Colorectal Cancer Screening Test is intended for detecting the presence of methylated Septin 9 (mS9) DNA in the cancer patient blood, which is associated with cancerous cells of colon cancer present within the body. There is an increased level of methylated Septin 9 DNA and cells circulating in the blood of cancer patients compared to healthy controls and this can be used as a useful biomarker for colon cancer detection.

The test was designed to specifically detect the mS9 DNA in blood plasma and serves as an early warning indicator that further confirmation with colonoscopy will be necessary. Screening means examining individual without symptoms in order to detect disease or find individual at increased risk of disease.

MINISITE DESIGN

www.acecgtdiagnostic.com/mS9

"Silver Winner - Health Care Services" in "2015 W3 Awards"





COLLATERAL DESIGN

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//// SharpMotion :: Portfolio - Yùn Tea

Yùn Tea

Tea Art of the Chinese Horoscope

ABOUT

Yùn Tea (茗願茶) is a premium tea gift collection with the concept of Chinese zodiac and horoscopes, incorporating a bilingual brand identity, that helps to promote this Chinese cultural tradition to the worldwide people through an innovative approach and contemporary tone of voice. The graphic style of western chinoiserie willow pattern has been manipulated with the eastern Chinese papercutting zodiac character, that creating a unique visual identity which is related to tea and zodiac lucky flower.

This project has won the German Design Award 2018 in Excellent Communications Design - Packaging

and

A' Design Award in Graphics and Visual Communication Design Category, 2016 - 2017.



Teapot-shaped premium tea packaging (Pig)



Teapot-shaped premium tea packaging (Rat, Ox and Tiger)



Teapot-shaped premium tea packaging (Rabbit, Snake and Sheep)



Teapot-shaped premium tea packaging (Monkey, Rooster and Dog)



Alternative approach of teapot packaging (Dragon - Wooden box with laser engraving)



Yùn Tea bilingual brand identity



A set of twelve zodiac identities (Re-interpretation of chinoiserie willow pattern with the connotation of tea and zodiac lucky flower)



Complete artwork of outer packaging net (Dragon)





Complete artwork of outer packaging net (Horse)





Complete artwork of outer packaging net (Pig)



Individual flower-tea bag packaging (Dragon, Horse and Pig)



The packs are deliberately arranged and presented as a floral pattern, it also symbolizes the shape of a Chinese lucky windmill



Infographic brochure (Horse)

The structure and unfolding process is just a metaphor of flower blooming. By further reflecting the concept of lucky windmill, the layout is arranged so that all contents are oriented towards the centre, while reading the leaflet, people will rotate it naturally and simulate the action of turning the windmill and having a good fortune



Infographic brochure (Dragon and Pig)




Leaf-shaped tea bag tag that links up the specific horoscope website for the purpose of presenting the monthly luck prediction

DESIGN REPORT



Yùn Tea Design Report
(PDF download: 5MB)

ALTERNATIVE DESIGN



Packaging design for Lufthansa Group (HK) CNY 2018 “Year of the Dog” promotional gift

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//// SharpMotion :: Portfolio - Yùn Tea

Yùn Tea

Tea Art of the Chinese Horoscope

ABOUT

Yùn Tea (茗願茶) is a premium tea gift collection with the concept of Chinese zodiac and horoscopes, incorporating a bilingual brand identity, that helps to promote this Chinese cultural tradition to the worldwide people through an innovative approach and contemporary tone of voice. The graphic style of western chinoiserie willow pattern has been manipulated with the eastern Chinese papercutting zodiac character, that creating a unique visual identity which is related to tea and zodiac lucky flower.

This project has won the German Design Award 2018 in Excellent Communications Design - Packaging

and

A' Design Award in Graphics and Visual Communication Design Category, 2016 - 2017.



Teapot-shaped premium tea packaging (Pig)



Teapot-shaped premium tea packaging (Rat, Ox and Tiger)



Teapot-shaped premium tea packaging (Rabbit, Snake and Sheep)



Teapot-shaped premium tea packaging (Monkey, Rooster and Dog)



Alternative approach of teapot packaging (Dragon - Wooden box with laser engraving)



Yùn Tea bilingual brand identity



A set of twelve zodiac identities (Re-interpretation of chinoiserie willow pattern with the connotation of tea and zodiac lucky flower)



Complete artwork of outer packaging net (Dragon)





Complete artwork of outer packaging net (Horse)





Complete artwork of outer packaging net (Pig)



Individual flower-tea bag packaging (Dragon, Horse and Pig)



The packs are deliberately arranged and presented as a floral pattern, it also symbolizes the shape of a Chinese lucky windmill



Infographic brochure (Horse)

The structure and unfolding process is just a metaphor of flower blooming. By further reflecting the concept of lucky windmill, the layout is arranged so that all contents are oriented towards the centre, while reading the leaflet, people will rotate it naturally and simulate the action of turning the windmill and having a good fortune



Infographic brochure (Dragon and Pig)




Leaf-shaped tea bag tag that links up the specific horoscope website for the purpose of presenting the monthly luck prediction

DESIGN REPORT



Yùn Tea Design Report
(PDF download: 5MB)

ALTERNATIVE DESIGN



Packaging design for Lufthansa Group (HK) CNY 2018 “Year of the Dog” promotional gift

RelatedWorks

//// SharpMotion :: Portfolio - China Int’l Import Expo 2018

China Int’l Import Expo 2018

Interactive Magic Book Visual Design

ABOUT

On November 10, 2018, the first ever China International Import Expo (CIIE) concluded in Shanghai. The expo brought together thousands of Chinese buyers with foreign companies and government representatives looking to export to the country. First announced by Chinese President Xi Jinping in May 2017, the expo marked the latest of a series of efforts to reverse global sentiments on China’s trade practices and to promote China as an open and free market.

The Hong Kong Exhibition Area set up by the Hong Kong SAR Government received overwhelming response from visitors from all over the world, effectively promoting Hong Kong's role as a strategic gateway and important hub connecting China to the world.

DESIGN THEME

Themed "Hong Kong In", the Hong Kong Exhibition Area was located inside the China Pavilion of the Country Pavilion for Trade and Investment. Rich in content, the exhibition introduced Hong Kong's strengths, major infrastructure projects, popular tourist attractions, and innovation and technology products and inventions. The visitors could also learn about Hong Kong's participation in the Belt and Road Initiative and the Guangdong-Hong Kong-Macao Greater Bay Area development, its contributions to the reform and opening up of the country, and the implementation of "one country, two systems" and the Basic Law.

With the use of various multimedia technologies, such as a transparent projection touch screen, mixed reality, holograms, 3D mapping, an interactive magic book and a naked eye 3D display, visitors could view the exhibition content in an interactive way.

MAGIC BOOK VISUAL DESIGN









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