Category: Websites

//// SharpMotion :: Portfolio - We Care for CityU Sports

We Care for CityU Sports

Website Design

ABOUT

City University of Hong Kong (CityU) has nurtured thousands of outstanding student-athletes over the years, and now has over 400 athletes in 18 sports events. CityU is “One of the Best Universities in Sports” among 13-member tertiary institutions in Hong Kong, and the only University that has captured Double Champions for 9 times Grand Slam in the USFHK Sports Competitions.

The “We Care for CityU Sports” campaign aims to nurture the growth of their full-time CityU student-athletes in personal, academic, and career development, by providing adequate support through volunteer services and donation to them. All supporters of the University are cordially invited to take part in the campaign.

aro.cityu.edu.hk/home/caring/sports

"Digital Excellence - Sports Website” in "The Communicator Awards 2022"

DESIGN CONCEPT

The motif of “three.js” animation is inspired by the polygon of CityU logo element, with a vibrant colour scheme adapted from the corporate identity system. The motion graphics create a visual metaphor of “Converging the dynamic of sports teams” as well as the connotation of “Every little makes a mickle”. Finally, it illustrates an objective of encouraging the myriad alumni to continually support the student-athletes through donations and volunteer services.

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Copyrights © 2025 All Rights Reserved.
//// SharpMotion is the Creative Division owned by Sharp Motion Enterprises Ltd.

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Copyrights © 2025 All Rights Reserved.
//// SharpMotion is the Creative Division owned by Sharp Motion Enterprises Ltd.
//// SharpMotion :: Portfolio - Chengdu IFS Revamp 2022

Chengdu IFS Revamp 2022

Website Design

ABOUT

IFS reflects Chengdu’s personality, lifestyle and attitude. The complex was designed to offer a fresh, interconnected experience for sophisticated consumers. The food, the fashion, the culture all help make Chengdu a unique place where civic pride is a vital part of its citizens’ identity.

Chengdu IFS understands and shares the city’s aspirations and it act as both a window into Chengdu culture as well as a gateway that links it to a wider world. At the heart of its brand is the desire to bring the people of Chengdu together as one.

www.cdifs.cn

"Distinction - Shopping Website” in "The Communicator Awards 2023"

DESIGN CONCEPT

Chengdu IFS connects the fabulous people of Chengdu to a unique range of international experiences, providing a window on the world and a portal to a global lifestyle. The concept is about "CONNECTEDNESS" and "HERE" is the key to the campaign. We take the essence of the "I am HERE" design and use the unique panda’s geometric lines to create a pattern on the signature tagline. This bold and dynamic statement takes the geometric theme to a new level of engagement allowing us to apply all manner of attributes to the core graphic elements.

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//// SharpMotion :: Portfolio - mS9 DNA Test

mS9 DNA Test

Minisite & Collateral Design

ABOUT

The mS9 DNA Colorectal Cancer Screening Test is intended for detecting the presence of methylated Septin 9 (mS9) DNA in the cancer patient blood, which is associated with cancerous cells of colon cancer present within the body. There is an increased level of methylated Septin 9 DNA and cells circulating in the blood of cancer patients compared to healthy controls and this can be used as a useful biomarker for colon cancer detection.

The test was designed to specifically detect the mS9 DNA in blood plasma and serves as an early warning indicator that further confirmation with colonoscopy will be necessary. Screening means examining individual without symptoms in order to detect disease or find individual at increased risk of disease.

MINISITE DESIGN

www.acecgtdiagnostic.com/mS9

"Silver Winner - Health Care Services" in "2015 W3 Awards"





COLLATERAL DESIGN

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//// SharpMotion :: Portfolio - Marco Polo German Bierfest 2018

Marco Polo German Bierfest 2018

Infographic Design

ABOUT

Celebrating Oktoberfest in style at the Marco Polo German Bierfest 2018, where guests can nosh on classic Bavarian dishes like crispy pork knuckle and pretzels, then wash it all down with Erdinger beer. German folk band Die Notenhobler set the mood with their rousing tunes and raucous drinking games. Already 27th anniversary since its inception in 1992, it has evolved to become one of Hong Kong’s longest-running outdoor Oktoberfest event.

PROJECT AIM

Being one of the official sponsors, Lufthansa Group and Munich Airport (5-Star carrier and airport nominated by Skytrax respectively) aimed to boost ticket sales and promote their social media channels during this exclusive gastronomic event. Targeting fun-loving guests who appreciate German culture with an eye to quality, an infographic backdrop has been designed to lure passers-by with a vibrant palette which set a welcoming and humorous tone to voice. Visualizing the details with an array of famous landmarks featuring Reichstagsgebäude, Brandenburger Tor, Kölner Dom and Schloß Neuschwanstein as well, the illustration also emphasizes Airbräu – the only airport brewery in the world, with its special beer “Gaudium” offered only at Munich Airport.



Infographic Design


Booth Standee



Booth Backdrop

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